We’re delighted about the global reach of the AIA Healthiest Schools programme. It spans Hong Kong, Thailand, Australia, Vietnam, Malaysia and Indonesia and will be in the Philippines and Sri Lanka next.

We heard:

“We want to ensure young people are learning about healthy habits from a young age across our 14 global markets… “

We listened:

We conducted research with 800 teachers and developed a programme in dual language microsites for teachers that includes content centred around healthy lifestyle topics and that:

• responds to teachers’ needs across Asia
• inspires young people to run healthy projects
• encourages participation in a regional competition
• is evaluated in depth for impact.

More than 50,000 students aged 11-14 engaged in Tomorrow’s Engineers Week 2023.

We heard:

“We need to keep momentum going to inspire young people into engineering careers, break stereotypes and change the narrative around perceptions.”

We listened:

We helped EngineeringUK to:

• showcase modern engineering careers
• demonstrate how engineers drive positive change
• support young people with content to support their careers insights.

We’re back for 2024 and are really looking forward to helping EngineeringUK move forward with this campaign.

How has IGD – the Institute of Grocery Distribution – helped young people?

“This has been a fantastic opportunity for our students to see people who work in the industry and ask them vital questions.”  Teacher

We heard:

“Help us raise awareness of careers in the food and grocery industry.”

We listened:

Our work and devised webinars for young people aged 11-18 have:

• allowed IGD volunteers to talk about skills they use
• signposted young people to career programmes and companies
• reached over 100,000 young people.

95% of teachers report that Premier League Primary Stars has positively impacted their school community.

We heard:

“How can the power of football help young people with some of the challenges they face?”

We listened:

We created the Premier League Primary Stars programme which in 2023 had reached 1.1 million pupils. It uses the power of football to:

• celebrate diversity
• help end discrimination
• support girls’ participation in football
• improve physical and mental wellbeing
• promote respect and allyship.

“The children have developed the confidence to talk about how they are feeling and know that it’s okay, and that’s really created… a real community where mental health and wellbeing is supported.”

Darren Sayer, Associate Assistant Head

We heard:

“How can we further help teachers, particularly non-specialist staff, to support young people with developing positive habits around mental wellbeing, physical activity and nutrition?”

We listened:

We have developed content that sits on The Better Health School Zone. This content, created with NHS stakeholders, practitioners, teachers and young people:

• empowers both children and teachers to become confident advocates of making healthier choices
• models healthier behaviours
• helps teachers become confident advocates of healthier choices
• drives conversations in class and at home
• covers topics as wide-ranging as self-care, vaping, bullying and positive relationships.

Since the Birmingham 2022 Commonwealth Games, Bring the Power has engaged 981,552 young people aged 5-25, and reached 3,250 schools, including 200 SEND schools.

We heard:

“As an organising committee, we want to prioritise how young people engage before, during, and after events.”

We listened:

We partnered with the Organising Committee’s Youth Engagement team to deliver ‘Bring the Power’, the first games-wide youth engagement programme to help young people become the next generation of changemakers. Bring the Power gives the wider community workshops and resources to:

• raise youth voice in the community
• encourage young people to create art that celebrates diversity in sport, showcases under-represented minorities and inspires participation.